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Product Designer based in Spain with over 12 years of experience in the digital landscape, shaping ideas into products that balance usability, emotion and responsiveness. With a block-shaped generalist background in interaction design, service, research and visual, I excel at synthesizing user actions and business needs into well-polished design decisions. Through these years, I've worked for different teams such as Movetia in Barcelona or Isobar and Sngular in Madrid, creating groundbreaking solutions for companies like Bankinter, IKEA, CaixaBank, CBRE, BBVA, Inditex, Orange, Hitachi...

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Mindset

Simple, functional and engaging.

My design approach is rooted in the conviction that asking the right questions is far more critical than rushing to immediate answers. Fully capable of working independently, I also thrive as part of a team, relying on collaboration and a constructive attitude to navigate complex challenges and define interactions that are respectful, engaging and focused on what truly matters to the people involved in each situation.

Driven by empathy and a panoramic strategy, I aim to create a thoughtful impact that balances human needs, business goals and environmental responsibility. I combine this purpose with a meticulous attention to detail, ensuring that every design decision is optimized to bring out the best in every scenario and deliver excellence without sacrificing efficiency and production.

Capabilities

Full-stack builder. Not the best at any one thing, but dangerous at everthing.

Experience
Shaping engaging interactions.
Digital product design
Interaction and prototyping
Design systems
Conversational design
Performance & Analytics
UX / UI design
Technology
Early adopter and curious.
Figma specialist
*NOW Incorporating AI
Frontend awareness
No code (Webflow, Framer...)
Jitter, Principle, AE
Remote collaboration tools
Insights
Analysis and interpretation.
Service design
Workshop facilitation
Design research
Usability testing
Design sprints
Accessibility
As a professional
Lifelong learner and flexible.
Curious
Analytical
Detail-oriented
Adaptable
Resourceful
Humorous

Selected work

Hitachi, view project
Hitachi

De-risking remote collaboration for Hitachi’s industrial network

Conceptualization
Prototyping
UI
Ideating an employee service

Coming Soon

Conceptualization
Prototyping
UI
Oysho Training

Coming Next

Conceptualization
Prototyping
UI